A famed French aperitif liqueur flavored with gentian root, giving a spicy, fruity and delicately bitter drink. Traditionally it's served neat, with tonic or with orange juice as well as a flavour in many cocktails.
In 1885, Fernand Moureaux inherited a family distillery in Maisons- Alfort. In order to rescue the company from the brink of bankruptcy, he joined forces with Henri Porte, his bank manager's son, to create a new aperitif. The two men believed in the future of chilled aperitifs and the power of a brand, so together they strove to create a new sort of aperitif, going against the grain of what was fashionable at the time: instead of basing their aperitif on wine, they used a plant — gentian!